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ChatGPT SEO agency for B2B SaaS

Our AI asks ChatGPT what your buyers ask,
drafts the pages you approve and checks every week.
Our AI asks ChatGPT your questions,
drafts the pages and checks every week.

An AI-native agency that automates your GEO and SEO.. You approve what goes out.

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Iggy

What’s your site missing? Tell me about your site and what you make, and I’ll say where I’d start.

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Finding the next open times.

In short

Not a trick. Pages it can quote.

ChatGPT search links the pages it can reach. Every week, our AI checks which ones it cites. You approve what changes.

A buyer asks ChatGPT a question. It searches the web, reads the pages it can reach and links the ones it uses.
  1. The question

  2. The search

    If OAI-SearchBot is blocked, or no page answers the question, it names someone else.

  3. The sources

  4. The citation

Which one sounds like yours?

What founders bring us: We log every source it cites for your questions. We check robots.txt and the firewall. We check each OpenAI agent on its own. We put it in the first lines. We don't buy placements. We give AI referrals their own channel.

Yours isn’t here? Tell us on a call

How ChatGPT finds its sources

OpenAI's help center says ChatGPT can search the web to answer questions with current information and links to relevant sources, and that responses using web search may include citations. So the work is getting your pages into the set it can reach, then making them the clearest answer in that set.

OpenAI documents three agents, and each robots.txt setting is independent of the others. OAI-SearchBot surfaces websites in ChatGPT's search features, and OpenAI says sites opted out of it will not be shown in ChatGPT search answers. ChatGPT-User may visit a page when someone asks ChatGPT a question, and OpenAI says it is not used to decide whether content may appear in search. GPTBot crawls content that may be used to train OpenAI's models. Blocking GPTBot does not take you out of search answers, as long as OAI-SearchBot is allowed.

If you want the steps to do this yourself, read how to get your SaaS recommended by ChatGPT. This page is about the work when we do it for you.

What we check first

  1. robots.txt. We check the rules for OAI-SearchBot, ChatGPT-User and GPTBot on every subdomain that serves pages buyers read. OpenAI says it can take about 24 hours from a robots.txt update for its search systems to adjust. The free AI crawler checker shows what your robots.txt allows today.
  2. Firewall and CDN. A robots.txt allow does nothing if a firewall blocks the request first. OpenAI recommends allowing requests from its published IP ranges for OAI-SearchBot (searchbot.json) and publishes ranges for ChatGPT-User too. We check your rules against the current lists.
  3. Pages that read without JavaScript. We fetch your key pages as plain HTML and check that the answer is in the text, not only in a script. The wider list is on technical SEO.
  4. An answer in the first lines. For each buyer question we check whether one of your pages answers it near the top, in plain words, with the facts a reader would want to quote.

Which crawlers to allow and which to block is a choice, and AI crawlers in robots.txt walks through it.

The pages ChatGPT cites for B2B SaaS questions

ChatGPT cites pages from across the web, not just your own site. When we asked ChatGPT which GEO agency to hire in our own buyer test on 28 Oct, the answers cited roundups written by agencies that list themselves first, plus review sites and Reddit threads. Your category will have its own mix, and finding it is the first job.

What we build

On your own site, we draft the pages your buyer questions need, such as a service page, a comparison or a docs page, each with the answer in its first lines. You approve each one before it goes live. We can add an llms.txt and plain .md copies of key pages too, which you can draft with the llms.txt generator.

Off your site, our AI finds the pages ChatGPT cites for your buyer questions. We fix the listings you control first, then ask the authors of the rest to take a fair look at you. The work is the same as on citations, with ChatGPT's answers as the list to work from. For Google's AI answers, see AI Overviews. For Perplexity and Gemini, see Perplexity SEO and Gemini SEO.

How we track it

We agree a fixed set of buyer questions with you and ask ChatGPT the same questions every week. For each answer we log whether you are named, which of your pages it links and which other sources it cites. Answers vary between runs, so we read the trend across weeks, not a single answer. How to track AI visibility has the method, and the wider picture is on AI search.

What we won't do

We don't pay for placements, post fake Reddit threads, or buy reviews or links. We don't pay OpenAI or publishers to list you.

How to start

Every engagement starts with a free Growth Check: we look at your crawler access and how ChatGPT answers a few of your buyer questions today. If you sell to developers, devtools covers how the work fits your buyers. What the work costs is on pricing.

Questions

Is ChatGPT SEO different from Google SEO?

Most of the groundwork is the same: pages that crawlers can reach and that answer the question clearly. The differences are the crawler (OAI-SearchBot, not Googlebot), the firewall rules for OpenAI's published IP ranges, and how you measure it, which is by asking ChatGPT your buyer questions and logging what it names and cites.

If I block GPTBot, can ChatGPT still cite me?

Yes, for search. OpenAI says each setting is independent, and that a site can allow OAI-SearchBot to appear in search results while disallowing GPTBot. Sites opted out of OAI-SearchBot will not be shown in ChatGPT search answers, so allow OAI-SearchBot if you want to be cited.

Does ChatGPT read llms.txt?

OpenAI publishes an llms.txt and .md copies for its own developer docs. We have not found a statement from OpenAI that llms.txt affects which sources ChatGPT search cites, so we treat it as optional. You can draft one with the llms.txt generator.

How soon will ChatGPT name us?

We won't give you a date. It depends on whether OAI-SearchBot can reach your pages, whether one of them answers the question better than the sources ChatGPT already cites, and how often those sources change. Access fixes come first, and OpenAI says robots.txt changes can take about 24 hours to reach its search systems.

Do you pay OpenAI or publishers to get us listed?

No. We don't buy placements, links or reviews. We fix your own pages and listings, and ask the authors of cited pages to review you on the merits.

Sources

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  2. The design, every page from scratch, until you sign it off.
  3. The build, live on your domain and yours to edit.

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What happens next

  1. A free call about your site, with a plan and a price.
  2. The design, every page from scratch, until you sign it off.
  3. The build, live on your domain and yours to edit.

On the call

You tell us what you’re making and who it’s for. We say which plan fits and when it could be live.

Or book on Cal.com, or email hello@ignura.com.